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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant
The Product Manager's Desk Reference
The Entrepreneur's Guide to Customer Development: A cheat sheet to The Four Steps to the Epiphany
The Experience Economy, Updated Edition
The Experience Economy, Updated Edition
The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
The Principles of Product Development Flow: Second Generation Lean Product Development
Developing Products in Half the Time: New Rules, New Tools, 2nd Edition
Strategic Brand Management (3rd Edition)
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Take Charge Product Management: Take Charge of Your Product Management Development; Tips, Tactics, and Tools to Increase Your Effectiveness as a Product Manager
The Phenomenal Product Manager: The Product Manager's Guide to Success, Job Satisfaction and Career Acceleration
Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
Rules For Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services
Authenticity: What Consumers Really Want
Branded: The Buying And Selling Of Teenagers
Real-Time Marketing and PR: How to Instantly Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Now
Rules For Revolutionaries
The Principles of Product Development Flow: Second Generation Lean Product Development